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Publications & Presentations
Publications
January 2023
Natalia Infante Caylor wrote an article about the differences between Latino, Latinx, and Hispanic, which was shared by Quirk's Media on their Blog.
January 2023
Hispanics are a growing segment in the U.S. thus it's important for brands to learn about this influential segment, the complex language, and the rich culture. Greenbook Blog published The Truth is You are Not the Only One Asking these Questions about Hispanics by Natalia Infante Caylor.
QRCA Views Professional Magazine
Spring 2022
Natalia Infante Caylor reviewed the book FLUX: 8 Superpowers for Thriving in Constant Change by April Rinne.
Fieldwork Blog Guest Contributor
Spring 2022
Natalia Infante Caylor was invited to share her expertise for the Fieldwork Blog called 7 Top Moderator Tips to Increase Respondent Engagement.
QRCA Views Professional Magazine
QRCA Views Spring 2021
Natalia Infante Caylor reviewed the book Innovator's DNA: Mastering the Five Skills of Disruptive Innovators by Jeff Dyer, Hal Gregersen, and Clayton M. Christensen.
Natalia Infante Caylor reviewed the book Think like a Rocket Scientist by Ozan Varol for QRCA.
Significant Insights
Guest Contributor
April 18, 2021
Natalia Infante Caylor wrote a guest blog about her journey to becoming a research consultant.
August 24, 2021
Multicultural Consumers and Technology: A Match Made in Heaven... or Not by Natalia Infante Caylor
Presentations
Presentations
2023
2023 GreenBook Future List Honoree - The Next Generation of Insights Leaders. Selected from 267 nominees for her leadership, professional growth, personal integrity, contributions to the industry, and excellence. IIEX Conference in Austin, TX.
December 20, 2022
Natalia was a guest on Paula Rosecky's podcast on December 20, 2022, and spoke about multicultural holidays.
Quirk's Conference New York
July 20 - 21 2022
Dr. Infante Caylor had the pleasure of presenting about Hispanic culture, language, and personas, and how each component influences U.S. Hispanic consumers at the Quirk's conference in New York in July 2022.
Guest Panelist for WiRE event Women in Research-Denver
May 19, 2022
Dr. Infante Caylor was one of three panelists who spoke at the WiRe Women Empowering Women event in Denver in May of 2022. WiRE is an international organization working to advance the contributions and voice of women in research, both for themselves and for the greater good of the industry.
Quirk's Conference Chicago
April 11 - 12 , 2022
Quirk's is the place where the best, brightest and boldest in marketing research — clients and agencies alike — exchange their most effective ideas. Natalia Infante Caylor presented, "Discovering the Hispanic Persona through Qualitative Insights: What $2 Trillion and Multicultural Research Have in Common" at the April 2022 conference in Chicago.
Building a Better Future Through Insights
May 3, 2021
This presentation was part of International Market Research Day 2021. Insights professionals from around the world were invited to share their thoughts about how to build a better future through insights (Video is 3:20 minutes).
Knowing Your Hispanic Consumers - Workshop
2021
Guest Presenter-Weld County Community Foundation
Knowing Your Hispanic Consumer - Webinar
2021
This talk was presented for the Hispanic Chamber of Commerce in Denver, Colorado.
Will the Shift to Digital Make Qualitative Research More Inclusive?
2021
Natalia Infante Caylor, Ph.D. was a guest on the ThinkNow Podcast
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