Hola (pronounced Oh-Lah) means hello in Spanish.

Hola (pronounced Oh-Lah) means hello in Spanish.

Publications & Presentations


Latino, Latinx or Hispanic?

Quirks Media Blog

January 2023

Natalia Infante Caylor wrote an article about the differences between Latino, Latinx, and Hispanic, which was shared by Quirk's Media on their Blog.

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GreenBook Blog

January 2023

Hispanics are a growing segment in the U.S. thus it's important for brands to learn about this influential segment, the complex language, and the rich culture. Greenbook Blog published The Truth is You are Not the Only One Asking these Questions about Hispanics by Natalia Infante Caylor.

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QRCA Views Professional Magazine

Spring 2022

Natalia Infante Caylor reviewed the book FLUX: 8 Superpowers for Thriving in Constant Change by April Rinne.

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Fieldwork Blog Guest Contributor

Spring 2022

Natalia Infante Caylor was invited to share her expertise for the Fieldwork Blog called 7 Top Moderator Tips to Increase Respondent Engagement.  

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QRCA Views Professional Magazine

QRCA Views Spring 2021

Natalia Infante Caylor reviewed the book Innovator's DNA: Mastering the Five Skills of Disruptive Innovators by Jeff Dyer, Hal Gregersen, and Clayton M. Christensen. 
Natalia Infante Caylor reviewed the book Think like a Rocket Scientist by Ozan Varol for QRCA.

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Significant Insights
Guest Contributor

April 18, 2021

Natalia Infante Caylor wrote a guest blog about her journey to becoming a research consultant.


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Presentations Coming Soon


Natalia is booked to speak at several conferences this year. Watch this space for updates. 

Quirk's New York Conference 2022 logo

Walk the Walk Podcast

December 20, 2022

Natalia was a guest on Paula Rosecky's podcast on December 20, 2022, and spoke about multicultural holidays. 

Quirk's New York Conference 2022 logo

Quirk's Conference New York 

July 20 - 21 2022

Dr. Infante Caylor had the pleasure of presenting about Hispanic culture, language, and personas, and how each component influences U.S. Hispanic consumers at the Quirk's conference in New York in July 2022. 

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Guest Panelist for WiRE event Women in Research-Denver

May 19, 2022

Dr. Infante Caylor was one of three panelists who spoke at the WiRe Women Empowering Women event in Denver in May of 2022. WiRE is an international organization working to advance the contributions and voice of women in research, both for themselves and for the greater good of the industry.

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Quirk's Conference Chicago

April 11 - 12 , 2022

Quirk's is the place where the best, brightest and boldest in marketing research — clients and agencies alike — exchange their most effective ideas. Natalia Infante Caylor presented, "Discovering the Hispanic Persona through Qualitative Insights: What $2 Trillion and Multicultural Research Have in Common" at the April 2022 conference in Chicago.

Building a Better Future Through Insights

May 3, 2021

This presentation was part of International Market Research Day 2021. Insights professionals from around the world were invited to share their thoughts about how to build a better future through insights (Video is 3:20 minutes).

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Knowing Your Hispanic Consumers - Workshop


Guest Presenter-Weld County Community Foundation

Knowing Your Hispanic Consumer - Webinar


This talk was presented for the Hispanic Chamber of Commerce in Denver, Colorado.

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