Industries We Serve

Brands

Open New Markets

B2B and B2C brands can benefit from understanding different segments of the Hispanic market. We work with brands to innovate products and services and communicate more effectively and persuasively with the Hispanic consumer.

Governments

Build a Cultural Bridge

Many government agencies are seeing significant increases in Hispanic populations. We work with governments to build cultural bridges, improve communications, and facilitate better relationships with Hispanic business owners and residents.

Research Firms

Deliver Hispanic Insights

Power up your market research offerings with Hispanic and multi-cultural insights. We work with you as a silent partner to deliver Spanish-language IDIs, focus groups, shopalongs, and cultural analysis.

Hispanic Insights Are Game-Changers for All Brands

Marketing to Hispanics

According to the 2024 US Latino GDP Report, "In 2022, the Median Age for Latinos was 30.7 years, compared to 41.1 years for Non-Latinos." This segment represents 19.2 percent of the U.S. population. With consumer buying power exceeding $3.5 trillion, Hispanics have become an important economic driver in the U.S.
For B2B advertisers, Inc Magazine asserts that Hispanic small business owners are the "fastest-growing segment of the small business ecosystem."
If you haven't built a marketing and communications strategy that includes the Hispanic market, you are missing a huge opportunity. Hola Insights can help you gain a foothold in this important sector.

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If you aren't going after the Hispanic market, you're not positioning your organization for the future. We work with brands, governments, and market research firms, to uncover the insights that open the door to Hispanic consumers.

Some of our Customers