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Insights Blog
5 Tips to Keep in Mind when Choosing a Multilingual Market Research Moderator
There are many qualities to keep in mind when choosing to work with a market research moderator or researcher.
Are your consumers Hispanic, Latino, or Latinx?
As the Hispanic population continues to grow, an increasing number of brands start allocating more resources into learning more about this diverse market.
Read more about the art of decoding customer secrets (and maybe a little detective work) to crack the code on your product’s success.
What Are The Types of Market Research?
This blog explains the four types of market research and how they are used to help businesses gain a competitive advantage.
Marketing to Hispanics in Colorado
Spicing Up Marketing: I led a workshop on reaching Hispanic consumers at Fort Collins Startup Week, in Colorado.
Guest Speaker at the Latino Chamber of Commerce in Boulder County about engaging Hispanic consumers and understanding the culture.
Online Translation Tools for Communication
When using online translation tools, keep in mind human translation is still superior, as AI can make some embarrassing mistakes.
What Spanish dialect do you speak?
I am often asked, "what Spanish dialect dialect do you speak when communicating? Did you know Spanish has several dialects?
El COVID-19, su negocio y recursos disponibles…
Lastimosamente, muchos negocios fueron afectados por el virus COVID-19 de alguna u otra forma.
As we get ready to celebrate Independence Day in the United States, I can't help but think of what this freedom means to me.
Is COVID-19 Affecting your Business too?
Unfortunately, a lot of businesses are impacted by the COVID-19 virus. There are resources many business owners might not be aware of.
Need Hispanic Market Researchor GenPop Research?
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